Review: Livon Serum

Livon's new catch phrase, Pretty Girl Swag, really hits the spot! Even Kangna Ranaut looks ravishing with her thick, glossy hair in the commercial. And she says, Goodbye uljhe, frizzy, toote hair. Hahaha. What an amazing alternating combination of an English and a Hindi word. Really cool. So the ad has captured attention, but does the product deliver? Read on, babes. Read on.

Now, Livon is not really a new hair care product in the market. It's been around at least for the last 10 years or so. I remember slathering on some Livon every time I wanted to feel pretty pretty. Wink!

Livon was popularized as a hair serum that would prevent tangles and keep hair silky smooth. Let's first have a look at the ingredients that help deliver what the product claims.

Ingredients:

Cyclopentasiloxane - It is a silicone which gives a silky, almost slippery feeling when applied on the hair. The quintessential ingredient which gives serum, the texture of a serum - oily yet non greasy, easy to apply and slides on smoothly. It repels moisture, therefore, controls frizz very well. It is light weight so it is apt for leave in conditioners without weighing the hair down and making it look flat. 

Cyclopentasiloxane and Dimethiconol - Dimethiconol resembles dimethicone which is a heavier silicone and it is well transported by the lighter silicone, cyclopentasiloxane. It is also an excellent hair conditioner just like the cyclo guy. As it is heavier, it can fix fly aways. As mentioned previously, these guys hate water, they repel it, so for the same reason, they cannot be washed away with plain water. They need to be rinsed off in a "sulphate" shampoo. 

Diphenyl dimethicone - This little guy is misspelt on the label. I take such typos very seriously as they speak a lot about their credibility, don't they? Anyways, this guy is another member of the hair conditioner family. He sits comfortably with his peers assisting in what they all do best - making hair sleek and polished looking.

C12-15 Alkyl benzoate - It is an intense softener. Want hair soft as a velvet cushion. Just look out for this guy to help you out.

Tocopherol acetate - It is an acetate of Vitamin E. What does that mean? A cheap alternative to using similar amounts of Vitamin E oil. Whenever I see this ingredient on a product's label, I roll my eyes. Cheap tricks and big bucks.

Fragrance

Review:

Earlier, this product came in a decent sized bottle but now it is a smaller bottle. Talk about commercialization. The product's craze, as I have noticed hasn't waned a bit. Thanks to its claims and promises targeting what every girl desires, it has remained in the most wanted list. Hehe.

The colorless serum feel pretty oily on the hands, but quickly absorbs into the hair leaving no trace of oiliness at all! It can be applied on damp or dry hair. Damp hair helps to evenly distribute the product better than dry hair that is all. If you have just treated your hair to some loving heat from a straightener or curler, apply this product after, not before. As there is no water based solvent in the product, it does not "spoil" the newly set hair. However, do not confuse it with a hair setting serum. It will only soften the hair and not set the hair straight or curly as you have set it.

Only a very tiny amount is needed - actually, much lesser than you would think. Too much serum will end you up looking like an oily mess. Apply only to the hair shaft and not to the roots or neat the scalp or it will turn hair oily. It works well on all types of hair. I was afraid that it might weigh down hair and turn flat hair even more limp. However, contrary to my worries, it has added a fluffiness to the hair. Hair feels light and fluffy, the kind you would imagine flying gorgeously in the wind. At the same time it tames frizz and fly-aways', so that hair looks good and well kept. Its effect lasts surprisingly long too - my hair is dry and the product fares well even on third day hair. Hair tangles visibly reduce. I donno what kinda magic it might be but it does. So hair combing and brushing is no more a pain, literally! Less hair breakage means less hairfall. Other than that quality, it does not strengthen hair. I cannot rave about the shine it imparts to the hair as I have noticed none. It does soften the hair, so dry and rough hair will surely love this one. And not to forget its fragrance, it just lingers on in the hair and its a beautiful one.

All in all, I love Livon for its magic on the hair. However, girls who have had their hair chemically treated - colored or straightened/permed, may not have the same result. I had used it when my hair was newly re-bonded and the results were anything but pleasing. I noticed that my hair was turning lighter in color every time I had used it. But now that all that re-bonding and chemicals have worn off, the serum works well on my hair.